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Q10. What is the Entourage Effect?

The Entourage Effect, a theory popularized by Dr. Ethan Russo, suggests that all compounds within the cannabis matrix work together synergistically to increase therapeutic potential. Essentially, entourage effect is the theory that compounds from the hemp (cannabis sativa) plant are more effective when consumed together. According to this theory, instead of isolating certain compounds such as using only CBD isolate to make a tincture, by preserving the variety of compounds that are inherent in the plant (like terpenes and other cannabinoids) you can increase the efficacy and therapeutic benefits of the plant.